Burberry's Spring/Summer 2022 collection was a masterful blend of the brand's iconic heritage and a forward-thinking vision of contemporary style. Riccardo Tisci, then at the helm of the creative direction, delivered a show that resonated with both established Burberry loyalists and a new generation seeking sophisticated, yet effortlessly cool, attire. The collection showcased a diverse range of pieces, from reimagined classics to bold, experimental designs, all while subtly weaving in the inherent Britishness that defines the brand. This exploration delves deep into the key elements of the SS22 collection, focusing particularly on the menswear signatures and the evocative world of Burberry Her fragrances.
Burberry Signatures for Men: A Reimagining of Britishness
The Burberry SS22 menswear offering was a testament to the enduring power of classic tailoring reinterpreted for a modern sensibility. Tisci's vision for the season centred around a refined yet rebellious aesthetic, a juxtaposition that perfectly encapsulated the spirit of the modern man. Key elements included:
* The Reimagined Trench Coat: No discussion of Burberry would be complete without acknowledging the trench coat, a cornerstone of the brand's identity. For SS22, the trench was reimagined in various iterations. We saw classic beige versions, updated with modern cuts and detailing, alongside bolder interpretations in vibrant colours and unexpected fabrics. Some coats featured deconstructed elements, showcasing a playful approach to a traditionally formal garment. This highlighted Burberry's ability to maintain its heritage while simultaneously pushing boundaries. The variations offered a trench coat for every occasion, from a sophisticated city look to a more relaxed, weekend style.
* Elevated Everyday Wear: The collection featured a strong focus on elevated everyday wear. Think impeccably tailored trousers in lightweight fabrics, paired with relaxed-fit shirts and knitwear. The colour palette was a sophisticated mix of neutrals – creams, beiges, and greys – punctuated by pops of vibrant colour, such as bold blues, greens, and reds. These pops of colour added a sense of modernity and energy to the collection, preventing it from feeling overly austere. The use of high-quality fabrics, such as cashmere and silk, underscored the luxury inherent in the Burberry brand.
* The Playful Use of Prints and Patterns: Tisci incorporated various prints and patterns throughout the collection, adding a layer of visual interest and personality. We saw classic Burberry check reimagined in unexpected ways, appearing as subtle accents on shirts and trousers, or as more prominent features on outerwear. Other prints included graphic designs and abstract patterns, adding a contemporary edge to the overall aesthetic. The strategic use of prints allowed for a dynamic interplay between classic and modern elements.
* Accessories as Statement Pieces: Accessories played a crucial role in completing the SS22 menswear looks. The collection featured a range of bags, from sleek briefcases to more casual backpacks, all crafted from high-quality materials and showcasing the signature Burberry aesthetic. Shoes ranged from classic loafers and brogues to more contemporary sneakers, offering versatility for different occasions. The accessories weren't merely functional; they were integral to the overall style narrative, adding a touch of sophistication and personality.
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